The 50-SMA at 965.12 sits above the 200-SMA at 957.68, a classic bullish alignment, and price is holding above both. RSI(14) at 60.28 confirms momentum without yet reaching overbought territory, leaving room to extend. MACD at -1.42 remains below zero but has crossed sharply above its signal at -7.93, an early momentum reversal that pairs with the technical-inflection score of 68.4. The tight 1.71% cushion to the 200-SMA means the trend is intact but not stretched.
$COST
LongTechnical snapshot
as of Jul 29, 2026Chart

Daily close with 50/200-day SMA and volume · Jul 29, 2026
Latest read
From the Jul 29, 2026 Playbook →Playbook history
- Jul 29, 2026Long#1 · Long · 974.03
- Jul 28, 2026Long#1 · Long · 966.58
COST — frequently asked
- Is COST above its 200-day moving average?
- Yes — $COST is trading 1.70% above its 200-day moving average (around 957.68), which reflects a long-term uptrend. (Educational only, not financial advice.)
- Is COST overbought or oversold?
- COST's 14-day RSI is 60, which is neutral. RSI above 70 is overbought, below 30 is oversold, and in between is neutral. (Educational only, not financial advice.)
- What is COST's RSI?
- COST's current 14-day RSI is 60 (neutral). (Educational only, not financial advice.)
- Is COST in an uptrend or a downtrend?
- COST's 50-day moving average (965.12) is above its 200-day (957.68), a bullish (golden-cross) structure. (Educational only, not financial advice.)
- What is the latest read on COST?
- Our most recent Daily Playbook reads COST as Long (#1 · Long · 974.03). (Educational only, not financial advice.)
Get COST signals the moment they fire
Daily Playbook reads, real-time technical alerts, and human-vetted AI analysis across the market's leaders.
Educational only. Not financial advice. Technicals are end-of-day and may lag live prices.